Idea & Daughters has made it its life mission to help small and medium size businesses and organizations grow through new or updated products and services – enjoyed by users willing to pay for them.
We help you to actively act on the concerns and aspirations you have on behalf of your organization today, through user focused solutions for tomorrow.
We simply want to enable YOU to make money in the marketplace tomorrow – acknowledging the difficulty of doing so while servicing clients today and being deeply involved in the running of ongoing business…
We do so through tight collaboration with you and your organization.
Based on an understanding of YOUR concerns and aspirations, we enable you to see new opportunities, facilitate that you get to realize these with your current organization and get them to the users - all within a time- and price-frame manageable by organizations used to quality, efficiency and engagement.
Our background in physical/digital design, user experience, business development and hands-on production plus the fact that we're coming from the outside - makes it 'easy' for us to facilitate that you get to see yourself in a new light and enable you to act in a product/service focused manner, with the user in focus.
I&D was started by Theis Dinesen back in 2003.
With a long history in the world where innovation meets business results through user happiness - be it digital or physical - I&D has merge all the years of gathered knowledge and experience into a combined suite of efficient and price worthy offers enabling YOUR tomorrow.
I&D is focused on the efficiency of you innovation - not only from a results and user perspective, but also in the cost of getting through the innovation process and your organizational/people development while at it.
Therefore we work together with you and your employees to realize the potential you already have.
Should your case require special competences outside those you already possess in-house and the core facilitation and realization services provided as a core of our primary modules, I&D has access to a vast range of specialists from our network. With this ‘just in time’ approach we can keep the price of our core services down while still provide relevant resources should these be needed.
Examples of collaboration partner competences:
· Business analysis
· Industrial design
· Empiric user research
· Market mapping
· Digital design
· Graphic design
· 3D graphics